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Cooperation project once again focuses on a social issue. Recycled papers that have been awarded the "Blue Angel" are used. Recycled papers from Koehler combine natural paper character, high aesthetics and excellent processing properties.
At the end of last year, it was time for a final sprint for the latest collaboration between Koehler Paper Group, Quedlinburg Druck GmbH, the printing company Druckerei Erdenberger and the creative agency Landsiedel|Müller|Flagmeyer. A calendar was once again produced for the year 2021 by the non-profit cooperation. The parties involved have already won the 2019 “Gregor Calendar Award” bronze medal for their collaborative work – the most important distinction for this type of print product in Europe.
The 2021 calendar is again inspired by UNESCO, which has declared 2021 the “International Year for the Elimination of Child Labor”. “Through this project, we want to show that social issues affecting people worldwide are important to us,” Udo Hollbach explains. The Managing Director of Koehler Greiz GmbH, a subsidiary of the internationally active Koehler Paper Group, thus wants to set an example by participating in the calendar project – especially in view of their efforts regarding sustainable products and production. Says Hollbach: “We made our recycled paper, which bears the Blue Angel environmental label, available for the calendar. We are glad that our paper can show itself in the best possible light in this project.
Koehler and the other project partners will offer the calendar once again this year exclusively as gifts to customers, employees and collectors. The calendar was printed on creative print, diamond 210 gsm – a paper “which succeeds perfectly in proving that recycled paper is not only extremely environmentally friendly but also meets the high requirements for aesthetic and processing properties, thanks to its unique uncoated paper characteristics,” says Hollbach.