Wynn Petfood and Koehler Paper pack wet food blends and snacks for dogs in paper

Koehler Paper has made paper packaging for wet food blends a reality for the first time ever together with pet food startup Wynn Petfood. Wynn Petfood is now packing its entire product portfolio of premium pet food blends (that are mixed with water at home) and practical snacks for dogs 100% in paper pouches, and is the first company in the pet food industry to do so. “Koehler NexPlus® Advanced” flexible packaging paper by Koehler Paper provides ideal protection for these products thanks to its excellent oxygen, mineral oil, and grease barrier properties, all while helping conserve valuable resources.

In Germany alone, around 10 million cans of wet food for pets are consumed and discarded on a daily basis. And despite the fact that they are recycled at a good rate, this still results in high resource consumption and CO₂ emissions. That is why Wynn Petfood decided to not just limit itself to creating innovative food offerings that are both practical and healthy for pets, but also to find sustainable packaging that would match this general vision. “Koehler NexPlus® Advanced” proved to be the perfect packaging paper for this. And to top it all off, the customers absolutely love the paper packaging. It not only saves space, but is also tremendously easy to dispose of and recycle as wastepaper. The goal for the development work of Koehler Paper with customers is to protect the product inside packaging to the greatest extent possible while minimizing the use of resources. And by using paper‐based packaging, the highest recycling rate of all materials is achieved– in fact, 81.5% of paper packaging in circulation in Europe ends up being recycled.